Services

Branding & Print

Overview

Forget Me Not is an independent brand that creates beautifully handcrafted castings of loved ones, each piece capturing a moment, a memory, a bond, cast in a form that lasts a lifetime. The brief was to build a brand that felt intimate and considered, sculptural rather than sentimental, with enough warmth to hold real emotional weight without tipping into cliché. The result is an identity built around an earthy, tactile palette — clay, cedar, and ash. Paired with a soft, botanical mark that echoes the delicacy of the moments being preserved. A refined serif wordmark carries that same quiet elegance across packaging, stationery, and campaign imagery, all grounded in the idea of sculpting the moments you never want to forget. Photography leans into close, tender detail, skin, touch, natural textures — reinforcing the sense of connection at the heart of every casting.